UX Researcher İş İlanı

UX Researcher At Turna, we make travel easier by bringing flights, bus tickets, ferries, hotels, and car rentals together in one seamless experience. We are looking for a UX Researcher to help us better understand user behaviour, uncover pain points, and improve our web, mobile web, iOS, and Android products through evidence-based insights. In this role, you will take ownership of the end-to-end research process—from defining research questions and selecting the right methodologies to analysing findings and translating them into actionable product recommendations. You will work closely with product, design, engineering, and data teams to shape better travel experiences for our users.

Responsibilities Continuously research how users interact with Turna’s web, mobile web, iOS, and Android products Identify user needs, behaviours, motivations, and pain points throughout the travel journey Define research needs, scope research projects, and select the most appropriate methodologies Plan and conduct qualitative and quantitative research using methods such as user interviews, usability testing, prototype testing, surveys, observational studies, card sorting, diary studies, benchmark analysis, heuristic evaluation, and A/B testing Analyse research findings and product data, translating them into actionable insights and product recommendations Examine user behaviour and abandonment points across critical booking journeys, including search, results, passenger information, ancillary services, and payment Develop hypotheses to improve the user experience, funnel performance, and conversion rates Evaluate whether product and design changes deliver the intended outcomes Create user journeys, personas, affinity maps, experience maps, and UX flows based on research findings Create wireframes or testable prototypes when needed to validate research hypotheses Clearly communicate research findings, recommendations, and the rationale behind experience decisions to product managers, designers, engineers, and other stakeholders Lead collaborative ideation and problem-solving sessions with product and design teams Document research plans, protocols, findings, and insights to help build and maintain a shared research repository Contribute to the development of UX research processes, standards, and best practices across the organisation Qualifications At least 3 years of professional experience in UX Research, UX Design, Product Design, or a related field Strong knowledge of user-centred design principles, usability, interaction design, and fundamental user behaviours Demonstrated understanding of the strengths and limitations of qualitative and quantitative research methods, including when and how to apply them Experience in planning, scoping, conducting, analysing, and reporting user research Hands-on experience moderating user interviews and usability testing sessions Ability to translate research findings into clear and actionable product recommendations Familiarity with user flows, information architecture, wireframes, and prototypes Strong analytical thinking and familiarity with product analytics, funnels, and conversion metrics Proficiency in Figma and FigJam Familiarity with at least one analytics or behavioural insight tool, such as Google Analytics, Hotjar, Microsoft Clarity, Mixpanel, or Amplitude Strong analytical, problem-solving, presentation, and storytelling skills Excellent communication and collaboration skills, with the ability to work effectively across product, design, engineering, and business teams A curious, proactive, and collaborative mindset, with openness to feedback and continuous learning Good command of written and spoken English

Nice to Have A bachelor’s degree or above in Human-Computer Interaction, Psychology, Sociology, Anthropology, Industrial Design, Communication, Computer Science, or a related field—or equivalent practical experience Experience in e-commerce, travel technology, booking platforms, or high-traffic digital products Experience conducting research across multiple products and platforms Experience designing A/B tests, interpreting results, and monitoring product performance

🌟 What We Offer 🏢 The flexibility to work remotely or from the office, based on your preference 🩺 Private health insurance 🍽️ A meal card to cover daily food expenses ✈️ Exclusive travel benefits and special gifts for Turna team members

https://cdn.turna.com/Documents/A-03-Calisan-Adayi-Aydinlatma-Metni.pdf