Marketing Operations Specialist (B2B, MarTech & Campaigns) İş İlanı

Responsibilities Take full ownership of our marketing automation platforms Marketo, including setup, management, and ongoing optimization Integrate APIs and connect MarTech tools to streamline data flow, reporting, and campaign execution Build and execute marketing programs, including email campaigns, nurture streams, and lead scoring models Collaborate with internal content, creative, and demand generation teams to deliver high-impact, on-brand campaigns Monitor, analyze, and report on campaign performance, providing insights and recommendations to improve ROI Maintain data hygiene, segmentation, and compliance within our marketing databases Lead the adoption and integration of new marketing technologies to support business objectives Ensure compliance with data privacy regulations (GDPR, CAN-SPAM, etc.) Troubleshoot and resolve technical issues related to MarTech integrations and campaign execution

Requirements Bachelor’s degree in Marketing, Business, or a related field Proven experience in B2B marketing operations and automation platforms (Marketo, HubSpot, Salesforce, etc.) Strong understanding of API integration and the MarTech ecosystem Demonstrated ability to independently manage and optimize marketing programs and technology Analytical mindset with experience in campaign reporting, data analysis, and actionable insights Excellent communication, project management, and collaboration skills Ability to thrive in a fast-paced, results-driven environment and work cross-functionally with internal teams

We offer CONTINUOUS UPSKILLING, LEARNING & DEVELOPMENT Diversity of tasks and projects Assessment center for objective review of competency level Personal development plan Mentoring programs and leadership development Certification and professional development support Access to learning platforms including more than 2,500 internal courses English courses taught by certified teachers CORPORATE BENEFITS Extra leave days Referral bonuses COMPENSATION PACKAGE Competitive compensation paid in USD Regular salary and performance reviews MEDICAL & HEALTHCARE Private health insurance Well-being events WORKING ENVIRONMENT Recreation areas and kitchens Tea, coffee and snacks Sports equipment and game consoles IT Equipment Microsoft’s Software Assurance Home Use Program (HUP)

Please note that our Talent Attraction Team reviews applications and CVs submitted in English.

EPAM is global leader in AI transformation engineering and integrated consulting, serving Forbes Global 2000 companies and ambitious startups. With over thirty years of expertise in custom software, product and platform engineering, we empower our clients to become AI-Native enterprises, driving measurable value from innovation and digital investments.